Prices starting at: $34,895

View photos, watch videos and get a quote on a new 2026 Jeep Wrangler in Roanoke, Bedford, Lynchburg, and Salem, VA.

2026 Jeep Wrangler

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Learn More About Buying a 2026 Jeep Wrangler in Roanoke, Bedford, Lynchburg, and Salem

Visit Berglund Automotive Group for a great deal on a new 2026 Jeep Wrangler. Our sales team is ready to show you all of the features that you will find in the Jeep Wrangler and take you for a test drive in the Roanoke, Bedford, Lynchburg, and Salem Area. At our Jeep dealership you will find competitive prices, a stocked inventory of 2026 Jeep Wrangler cars and a helpful sales team. Stop by our car dealership today and take a 2026 Jeep for a spin.

2026 Jeep Wrangler Sport Utility

2026 Jeep Wrangler 4-DOOR SAHARA

  • MSRP$56,175
  • Berglund PricePlease Call
Engine: 3.6L V6 24V VVT Engine Upg I w/ESS, Transmission: 8-Speed Automatic Transmission, Exterior Color: Black Clear-Coat Paint, Interior Color: Black Interior Color, Doors: 4 door, Model: Wrangler, Year: 2026, Trim: 4-DOOR SAHARA, Bodystyle: Sport Utility, Make: Jeep
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2026 Jeep Wrangler Sport Utility

2026 Jeep Wrangler 4-DOOR SAHARA

  • MSRP$55,580
  • Berglund PricePlease Call
Engine: 3.6L V6 24V VVT Engine Upg I w/ESS, Transmission: 8-Speed Automatic Transmission, Exterior Color: Bright White Clear-Coat Paint, Interior Color: Black Interior Color, Doors: 4 door, Model: Wrangler, Year: 2026, Trim: 4-DOOR SAHARA, Bodystyle: Sport Utility, Make: Jeep
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2026 Jeep Wrangler Sport Utility

2026 Jeep Wrangler 4-DOOR SAHARA

  • MSRP$56,175
  • Berglund PricePlease Call
Engine: 3.6L V6 24V VVT Engine Upg I w/ESS, Transmission: 8-Speed Automatic Transmission, Exterior Color: Granite Crystal Metallic Clear-Coat Paint, Interior Color: Black Interior Color, Doors: 4 door, Model: Wrangler, Year: 2026, Trim: 4-DOOR SAHARA, Bodystyle: Sport Utility, Make: Jeep
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2026 Jeep Wrangler Sport Utility

2026 Jeep Wrangler 4-DOOR SAHARA

  • MSRP$56,175
  • Berglund PricePlease Call
Engine: 3.6L V6 24V VVT Engine Upg I w/ESS, Transmission: 8-Speed Automatic Transmission, Exterior Color: Anvil Clear-Coat Paint, Interior Color: Black Interior Color, Doors: 4 door, Model: Wrangler, Year: 2026, Trim: 4-DOOR SAHARA, Bodystyle: Sport Utility, Make: Jeep
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2026 Jeep Wrangler Sport Utility

2026 Jeep Wrangler 4-DOOR RUBICON

  • MSRP$63,755
  • Berglund PricePlease Call
Engine: 3.6L V6 24V VVT Engine Upg I w/ESS, Transmission: 8-Speed Automatic Transmission, Exterior Color: Bright White Clear-Coat Paint, Interior Color: Black Interior Color, Doors: 4 door, Model: Wrangler, Year: 2026, Trim: 4-DOOR RUBICON, Bodystyle: Sport Utility, Make: Jeep
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2026 Jeep Wrangler Sport Utility

2026 Jeep Wrangler 4-DOOR WILLYS

  • MSRP$56,165
  • Berglund PricePlease Call
Engine: 2.0L I4 DOHC DI Turbo Engine w/ ESS, Transmission: 8-Speed Automatic Transmission, Exterior Color: Reign Paint, Interior Color: Black Interior Color, Doors: 4 door, Model: Wrangler, Year: 2026, Trim: 4-DOOR WILLYS, Bodystyle: Sport Utility, Make: Jeep
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2026 Jeep Wrangler Sport Utility

2026 Jeep Wrangler 4-DOOR WILLYS

  • MSRP$54,905
  • Berglund PricePlease Call
Engine: 3.6L V6 24V VVT Engine Upg I w/ESS, Transmission: 8-Speed Automatic Transmission, Exterior Color: Anvil Clear-Coat Paint, Interior Color: Black, Doors: 4 door, Model: Wrangler, Year: 2026, Trim: 4-DOOR WILLYS, Bodystyle: Sport Utility, Mileage: 14, Make: Jeep
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2026 Jeep Wrangler Sport Utility

2026 Jeep Wrangler 4-DOOR WILLYS

  • MSRP$54,905
  • Discount*$3,083
  • Berglund Price$51,822
Engine: 3.6L V6 24V VVT Engine Upg I w/ESS, Transmission: 8-Speed Automatic Transmission, Exterior Color: 41 Paint, Interior Color: Black, Doors: 4 door, Model: Wrangler, Year: 2026, Trim: 4-DOOR WILLYS, Bodystyle: Sport Utility, Mileage: 11, Make: Jeep
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2026 Jeep Wrangler Sport Utility

2026 Jeep Wrangler 4-DOOR WILLYS

  • MSRP$54,310
  • Discount*$3,024
  • Berglund Price$51,286
Engine: 3.6L V6 24V VVT Engine Upg I w/ESS, Transmission: 8-Speed Automatic Transmission, Exterior Color: Bright White Clear-Coat Paint, Interior Color: Black, Doors: 4 door, Model: Wrangler, Year: 2026, Trim: 4-DOOR WILLYS, Bodystyle: Sport Utility, Mileage: 28, Make: Jeep
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2026 Jeep Wrangler Sport Utility

2026 Jeep Wrangler 2-DOOR WILLYS

  • MSRP$52,220
  • Discount*$3,110
  • Berglund Price$49,110
Engine: 2.0L I4 DOHC DI Turbo Engine w/ ESS, Transmission: 8-Speed Automatic Transmission, Exterior Color: Black Clear-Coat Paint, Interior Color: Black, Doors: 2 door, Model: Wrangler, Year: 2026, Trim: 2-DOOR WILLYS, Bodystyle: Sport Utility, Mileage: 31, Make: Jeep
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2016 Jeep Wrangler Sport Utility

2016 Jeep Wrangler Sport

  • Market Value$20,898
Engine: 3.6L V6,, Transmission: 5-speed automatic, Mileage: 73,963 miles, Exterior Color: Rhino Clearcoat, Interior Color: Black, Doors: 4, Model: Wrangler, Year: 2016, Trim: Sport, Bodystyle: Sport Utility, Make: Jeep
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2020 Jeep Wrangler Sport Utility

2020 Jeep Wrangler Sport

  • Market Value$24,500
  • Difference$1,501
  • Berglund Price$22,999
Engine: 3.6L 6, Transmission: Automatic, Mileage: 96,794 miles, Exterior Color: Punkn Metallic Clearcoat, Interior Color: Black, Doors: 2 door, Model: Wrangler, Year: 2020, Trim: Sport, Bodystyle: Sport Utility, Make: Jeep
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2020 Jeep Wrangler Sport Utility

2020 Jeep Wrangler Sport S

  • Market Value$25,895
Engine: 2.0L 4 Cyl,, Transmission: 8-speed automatic, Mileage: 67,840 miles, Exterior Color: Granite Crystal Metallic Clearcoat, Interior Color: Black, Doors: 2, Model: Wrangler, Year: 2020, Trim: Sport S, Bodystyle: Sport Utility, Make: Jeep
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2020 Jeep Wrangler Sport Utility

2020 Jeep Wrangler Sport S

  • Market Value$25,895
Engine: 2.0L 4 Cyl,, Transmission: 8-speed automatic, Mileage: 67,840 miles, Exterior Color: Granite Crystal Metallic Clearcoat, Interior Color: Black, Doors: 2, Model: Wrangler, Year: 2020, Trim: Sport S, Bodystyle: Sport Utility, Make: Jeep
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2021 Jeep Wrangler

2021 Jeep Wrangler Unlimited Sport

  • Market Value$26,475
Transmission: Automatic, Mileage: 64,656 miles, Exterior Color: White, Interior Color: WHITE, Doors: 4 door, Model: Wrangler, Year: 2021, Trim: Unlimited Sport, Make: Jeep
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2022 Jeep Wrangler

2022 Jeep Wrangler Unlimited Willys

  • Market Value$28,975
Transmission: Automatic, Mileage: 53,445 miles, Exterior Color: White, Interior Color: WHITE, Doors: 4 door, Model: Wrangler, Year: 2022, Trim: Unlimited Willys, Make: Jeep
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2020 Jeep Wrangler Sport Utility

2020 Jeep Wrangler Sport S

  • Market Value$29,900
Engine: 2.0L 4 Cyl,, Transmission: 8-speed automatic, Mileage: 23,273 miles, Exterior Color: Sting-Gray Clearcoat, Interior Color: Black, Doors: 2, Model: Wrangler, Year: 2020, Trim: Sport S, Bodystyle: Sport Utility, Make: Jeep
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2023 Jeep Wrangler SUV

2023 Jeep Wrangler 4-DOOR SPORT 4X4

  • Market Value$31,500
Engine: 2.0L I-4 cyl, Transmission: 8-speed automatic, Mileage: 33,633 miles, Exterior Color: Sarge Green, Interior Color: Black, Doors: 4 door, Model: Wrangler, Year: 2023, Trim: 4-DOOR SPORT 4X4, Bodystyle: SUV, Make: Jeep
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2022 Jeep Wrangler Sport Utility

2022 Jeep Wrangler Unlimited Rubicon

  • Market Value$36,749
Engine: 2.0L 4 Cyl,, Transmission: 8-speed automatic, Mileage: 16,366 miles, Exterior Color: Firecracker Red Clearcoat, Interior Color: Black, Doors: 4, Model: Wrangler, Year: 2022, Trim: Unlimited Rubicon, Bodystyle: Sport Utility, Make: Jeep
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2022 Jeep Wrangler Sport Utility

2022 Jeep Wrangler Unlimited High Altitude

  • Market Value$38,900
Engine: 3.0L V6,, Transmission: 8-speed automatic, Mileage: 79,599 miles, Exterior Color: Sting-Gray Clearcoat, Interior Color: Black, Doors: 4, Model: Wrangler, Year: 2022, Trim: Unlimited High Altitude, Bodystyle: Sport Utility, Make: Jeep
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Wrangler SUV (11)

2026

Manufacturer Offer

Financing Offer: 6.9% APR for 72 months on select Jeep Wrangler models

  1. 6.9% APR for 72 months
  • Applies to select new 2026 Jeep Wrangler.

Disclaimer(s)
  • Truth in Lending Act Disclosure: Down payment will vary with APR and credit. For example, 6.9% APR with $2,500 down payment provides for 72 monthly payments of $17 per $1000 financed for qualified buyers. The rates described are for estimation purposes only; you may not be able to finance at this rate. (See Trims)
  • See State Disclaimer *
Manufacturer Offer

Loyalty Offer: $1,500 cash back on select Jeep models

  1. $1,500 Offer
  • Applies to select new 2026 Jeep Compass, Gladiator, Grand Cherokee, Grand Cherokee L, and Wrangler.

Disclaimer(s)
  • Offer applies to owners or lessees of FCA US LLC vehicles. No trade-in/turn-in required. Current vehicle must be registered to consumer at least 30 days prior to transaction to qualify. Residency restrictions apply. (See Trims)
  • See State Disclaimer *
Manufacturer Offer

First Responder Offer: $500 cash back on select Jeep models

  1. $500 Offer
  • Applies to select new 2026 Jeep Compass, Gladiator, and Wrangler.

Disclaimer(s)
  • Eligible consumers include: Police Officer, Sheriff/Sheriff's Deputy, Correctional officer, State Trooper, Federal Law Enforcement Officer, 911 Operators and Dispatchers, Career Firefighter, Volunteer Firefighter, EMT and Paramedic. Eligible customers must be in possession of a valid First Responders Validation ID that was generated from the 'Get Authorization Number' link which is located on each of the Brands First Responder website. Customers must verify their First Responder eligibility by providing the following information: First Responder Type, Organization, Full Legal First and Last Name, Date of Birth (Month / Day / Year) and email address. If eligible, an instant validation with a First Responders Validation ID will be provided. Customers must provide this unique code to a dealership. Surviving spouses of eligible First Responders who died in the line of duty should generate a First Responders Validation ID by entering the following information on behalf of their deceased spouse: First Responder Type, Organization, Full Legal First and Last Name and Date of Birth (Month / Day / Year). The email address of the surviving spouse should be entered to receive validation. Additional supporting documentation such as a copy of the death certificate and a letter from department human resources verifying the loss of life while on the job as either a Police Officer, Fireman or EMT may be required. If eligible, an instant validation with a First Responders Validation ID will be provided. Customers must provide this unique code to a dealership. First Responder Website URL Links: https://www.ramtrucks.com/incentives/first-responder.html https://www.dodge.com/incentives/first-responder.html https://www.fiatusa.com/incentives/first-responder.html https://www.alfaromeousa.com/first-responder-incentive https://www.jeep.com/incentives/first-responder.html https://www.chrysler.com/incentives/first-responder.html The vehicle sale or lease must be registered in either the name of the eligible participant or registered in the name of an immediate family member living in the same household. Spouses of deceased Police Officers, Firemen and EMTs who died in the line of duty who meet the eligibility criteria above are eligible to participate. The eligible retail purchase or lease customer must assign the cash allowance to the selling dealer. The retail purchaser's order must show the cash allowance as having been applied to the vehicle's purchase price, or in the case of a lease customer, as reducing the total lease obligation (12-month minimum lease term). When the qualifying documentation presented bears a former or changed name, the customer must substantiate the former/changed name with a copy of legal documentation, (i.e., marriage certificate, divorce decree, court order).The dealer must retain copy of the name change documentation to verify customer eligibility. Dealers must validate a customer's First Responders Validation ID through Incentive Configurator on DealerCONNECT (See Trims)
  • See State Disclaimer *
Manufacturer Offer

Military Offer: $500 cash back on select Jeep models

  1. $500 Offer
  • Applies to select new 2026 Jeep Compass, Gladiator, and Wrangler.

Disclaimer(s)
  • Customers must verify their military eligibility by providing the following information: Active and retired military personnel: Status, Branch of Service, Full Legal First and Last Name, Date of Birth (Month / Day / Year) and email address. Disabled military personnel: Branch of Service, Full Legal First and Last Name, Date of Birth (Month /Day / Year), Discharge date and email address. Eligible active and retired military personnel will receive an instant validation and a `Military Authorization Number' will be provided. Eligible disabled military personnel will receive a `Military Authorization Number' following a document validation. Customers must provide this unique code to a dealership. This code will be valid for sixty (60) days. Surviving spouses of eligible military personnel who died in the line of duty should generate a `Military Authorization Number' by clicking on `Get Military Authorization Number' and entering the following information on behalf of their deceased spouse: Status, Branch of Service, Full Legal First and Last Name, Date of Birth (Month / Day / Year) and email address of the surviving spouse Dealers must validate a customer's Military Authorization Number through Incentive Configurator on DealerCONNECT. The total consumer incentive payment must be clearly shown as a separate line item reduction in the calculation of the purchase price on the signed FINAL buyer's order/purchase contract or if a lease, on the FINAL lease contract on the "Rebates and Non-Cash Credits" line. This computation must be done at the time of sale or lease and must be identified on the buyer's order or purchase contract as a sales incentive/rebate. (See Trims)
  • See State Disclaimer *

2025

Manufacturer Offer

$2,500 cash back on select Jeep models

  1. $2,500 cash back
  • Applies to select new 2025 Jeep Grand Cherokee L and Wrangler.

Disclaimer(s)
  • See State Disclaimer *
Manufacturer Offer

$2,000 cash back on select Jeep Wrangler models

  1. $2,000 cash back
  • Applies to select new 2025 Jeep Wrangler.

Disclaimer(s)
  • See State Disclaimer *
Manufacturer Offer

$1,500 cash back on select Jeep Wrangler models

  1. $1,500 cash back
  • Applies to select new 2025 Jeep Wrangler.

Disclaimer(s)
  • See State Disclaimer *
Manufacturer Offer

Financing Offer: 6.9% APR for 72 months on select Jeep models

  1. 6.9% APR for 72 months
  • Applies to select new 2025 Jeep Compass and Wrangler.

Disclaimer(s)
  • Truth in Lending Act Disclosure: Down payment will vary with APR and credit. For example, 6.9% APR with $2,500 down payment provides for 72 monthly payments of $17 per $1000 financed for qualified buyers. The rates described are for estimation purposes only; you may not be able to finance at this rate. (See Trims)
  • See State Disclaimer *
Manufacturer Offer

Loyalty Offer: $1,500 cash back on select Jeep models

  1. $1,500 Offer
  • Applies to multiple models.

Disclaimer(s)
  • Customers who are a current owners/lessees of a Jeep Grand Cherokee are eligible to participate. No lease turn-in or trade-in is required to be eligible for this offer. (See Trims)
  • See State Disclaimer *
Manufacturer Offer

Military Offer: $500 cash back on select Jeep models

  1. $500 Offer
  • Applies to multiple models.

Disclaimer(s)
  • Customers must verify their military eligibility by providing the following information: Active and retired military personnel: Status, Branch of Service, Full Legal First and Last Name, Date of Birth (Month / Day / Year) and email address. Disabled military personnel: Branch of Service, Full Legal First and Last Name, Date of Birth (Month /Day / Year), Discharge date and email address. Eligible active and retired military personnel will receive an instant validation and a `Military Authorization Number' will be provided. Eligible disabled military personnel will receive a `Military Authorization Number' following a document validation. Customers must provide this unique code to a dealership. This code will be valid for sixty (60) days. Surviving spouses of eligible military personnel who died in the line of duty should generate a `Military Authorization Number' by clicking on `Get Military Authorization Number' and entering the following information on behalf of their deceased spouse: Status, Branch of Service, Full Legal First and Last Name, Date of Birth (Month / Day / Year) and email address of the surviving spouse Dealers must validate a customer's Military Authorization Number through Incentive Configurator on DealerCONNECT. The total consumer incentive payment must be clearly shown as a separate line item reduction in the calculation of the purchase price on the signed FINAL buyer's order/purchase contract or if a lease, on the FINAL lease contract on the "Rebates and Non-Cash Credits" line. This computation must be done at the time of sale or lease and must be identified on the buyer's order or purchase contract as a sales incentive/rebate. (See Trims)
  • See State Disclaimer *
Manufacturer Offer

First Responder Offer: $500 cash back on select Jeep models

  1. $500 Offer
  • Applies to multiple models.

Disclaimer(s)
  • Eligible consumers include: Police Officer, Sheriff/Sheriff's Deputy, Correctional officer, State Trooper, Federal Law Enforcement Officer, 911 Operators and Dispatchers, Career Firefighter, Volunteer Firefighter, EMT and Paramedic. Eligible customers must be in possession of a valid First Responders Validation ID that was generated from the 'Get Authorization Number' link which is located on each of the Brands First Responder website. Customers must verify their First Responder eligibility by providing the following information: First Responder Type, Organization, Full Legal First and Last Name, Date of Birth (Month / Day / Year) and email address. If eligible, an instant validation with a First Responders Validation ID will be provided. Customers must provide this unique code to a dealership. Surviving spouses of eligible First Responders who died in the line of duty should generate a First Responders Validation ID by entering the following information on behalf of their deceased spouse: First Responder Type, Organization, Full Legal First and Last Name and Date of Birth (Month / Day / Year). The email address of the surviving spouse should be entered to receive validation. Additional supporting documentation such as a copy of the death certificate and a letter from department human resources verifying the loss of life while on the job as either a Police Officer, Fireman or EMT may be required. If eligible, an instant validation with a First Responders Validation ID will be provided. Customers must provide this unique code to a dealership. First Responder Website URL Links: https://www.ramtrucks.com/incentives/first-responder.html https://www.dodge.com/incentives/first-responder.html https://www.fiatusa.com/incentives/first-responder.html https://www.alfaromeousa.com/first-responder-incentive https://www.jeep.com/incentives/first-responder.html https://www.chrysler.com/incentives/first-responder.html The vehicle sale or lease must be registered in either the name of the eligible participant or registered in the name of an immediate family member living in the same household. Spouses of deceased Police Officers, Firemen and EMTs who died in the line of duty who meet the eligibility criteria above are eligible to participate. The eligible retail purchase or lease customer must assign the cash allowance to the selling dealer. The retail purchaser's order must show the cash allowance as having been applied to the vehicle's purchase price, or in the case of a lease customer, as reducing the total lease obligation (12-month minimum lease term). When the qualifying documentation presented bears a former or changed name, the customer must substantiate the former/changed name with a copy of legal documentation, (i.e., marriage certificate, divorce decree, court order).The dealer must retain copy of the name change documentation to verify customer eligibility. Dealers must validate a customer's First Responders Validation ID through Incentive Configurator on DealerCONNECT (See Trims)
  • See State Disclaimer *

Interested in a different Jeep? Click a link below and find the Jeep that fits your lifestyle.

 

Jeep Cherokee
Jeep Compass
Jeep Gladiator
Jeep Wrangler
Jeep Grand Cherokee
* MSRP is the Manufacturer's Suggested Retail Price (MSRP) of the vehicle. Unless specifically indicated in the advertisement, MSRP does not include taxes, fees or other charges. Actual dealer pricing may vary. Consult your dealer for more information and complete details.

* The dealer advertised price may not reflect specific dealer offers, and may be subject to certain terms and conditions as indicated in the advertisement. Consult your dealer for more information and complete details.

*Plus tax, tag, title and $599 processing fee

* Images and options shown are examples, only, and may not reflect exact vehicle color, trim, options, pricing or other specifications.